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Above is a comparison chart of 7 most popular blogging/website creation platforms. To be honest, I’m a real WordPress “junkie”, but that doesn’t mean the comparison chart is biased. I’ve received a lot of questions about blogging platforms from different visitors, so I took some time and experimented with the most common ones.
Here are the categories that I’ve covered:
Cost – Money needed to use the blogging platform. Most platforms are free to use, but some of them require additional costs (More bandwidth, custom plugins and themes) or buying a hosting plan. P.S. Some free blogging services like Blogger have limitations in design and monetization, that’s why they’re free to use.
Conclusion: most of the blogging platforms are free to use (open source), but as you can see it from the chart - TypePad and SBI will cost you some money.
Availability for own domain – Whether you have the option to set up the blog on your own domain or not. Some platforms are built for own web addresses only while others require some additional knowledge and technical skills to make it “work” on your own domain.
Conclusion: Most if not all blogging platforms can be migrated/transferred to your domain. However, some of them require some technical skills.
Level of CSS & HTML knowledge required – While most blogs can be set up without any computer skills, special customization still might need some CSS & HTML skills/experience.
Conclusion: Every platform is customizable, WordPress perhaps the most. But if you are a beginner, you still need to read some tutorials and learn the basics of it. If you want a custom theme/design, I highly suggest you to contact with web developers who specialize on editing different platforms. It will cost you some money, but it’s worth it.
Custom plugins – Plugins are small tools that add extra functionality and features to your blog, like Facebook & Twitter sharing buttons, newsletter sign up/opt in box etc. This category evaluates the amount of additional free plugins and tools you can install to your blog.
Storage room – If you install a blog platform to your own domain (hosting plan needed) you have enough space for the files and pictures. However, if you are planning to use full blogging service providers – you have some limitations.
Conclusion: In most cases, free bandwidth is more than enough. However, if you decide to go with self-hosted blog, always find a hosting that has unlimited bandwidth… Why? Because you never know how big your blog can grow :).
Themes / Outlook – Themes are design templates and layouts for your blog. This category analyses the amount of unique themes you are able to use on your blog.
Conclusion: Having a large amount of themes to choose from (WordPress has the most), you are able to be more unique. People tend to love designs that they have never seen before. Most of the Blogger and Tumblr blog layouts are somewhat similar and perhaps boring, but if you go with WordPress – you will be different from others.
Hosting provided – Whether you have to buy your own hosting plan or you pay for the full service where hosting is provided by them, like Wix.
Conclusion: Personally, I wouldn’t pay for a full services. Instead, I would go with self-hosted blog on my own domain – In that way you’ll have a full control over your blog.
User-friendliness – How easy is the setup, maintaining and customization process, on a scale of 1 to 10.
Conclusion: I’ve set up more than 30 WordPress blogs, most of the time it takes no more than 5 minutes. However, setting up a TypePad, for example, can be more difficult. So before you start a blog, make sure you fully understand what you have to deal with. Most of the blogs don’t have easy interfaces, thus they’ll be left abandoned.
Updates – Does the specific blogging platform has an automatic or manual updating option. While most of the blogs update themselves automatically, manual updates are not too difficult either (Usually 1 click).
Conclusion: This is something that you don’t have to worry about. Blog software developers are doing their best to keep you updated with the latest upgrades.
Scheduled posting – Are you able to write a blog post and schedule it to go live on a specific date or time? Blogs need constant updating and while you’re traveling or busy, it’s great to have post pre-written that go live at a specific time. P.S. I got a message from a person who told me that Tumblr NOW has a possibility to use scheduled posting.
Post categories – Ability to make your posts appear under a specific category. Makes reading and browsing much easier for the visitors.
Overall rating – Based on reviews from bloggers, web agencies and my own experience.